Privacy policy

Privacy Policy


At Private Money Men LLC, we are committed to providing our customers with privacy as it pertains to their information.

This privacy policy explains the potential use and sharing of that information and provides choices you have about the information you provided including limiting the amount of information shared. In addition to your use of our products and services, this privacy policy applies to your use of our website at (the “Site”). If some items of this privacy policy seem unsuitable to you, we recommend you not use our products, services, and Site.

This policy is incorporated into our Terms of Use, which can be accessed here.


By accessing and using our products, services, and/or Site, you have read, understood, and agree to be subject to and bound by the terms of this Privacy Policy. Where we require your consent to process your personal information, we will ask for your consent to the collection, use, and disclosure of your personal information as described further below.

If you do not agree with or you are not comfortable with any aspect of this Privacy Policy, you should immediately discontinue access or use.

At any point after information is provided by or collected from you, the consumer, you may submit a request to delete such information from our system, subject to state and federal regulations that may require us to retain the information.

You may be asked to provide nonpublic personal information at times and we make every effort to secure your personal data when you transact with us, however, Private Money Men LLC does not guarantee that we can keep your information secure. Any information shared with Upright is done so at your own risk and discretion.

I. Changes to the Privacy Policy

This policy and everything herein may be updated periodically as needed. The most recent version of the policy can be located on our Site at any time. By your continuous use of the Site, you are establishing consent and agreement to the updated policy.

II. How to Contact Us

Of course if you have any questions or concerns related to this Privacy Policy or the security of our Site, please contact us at


The information collected on our Site may vary based on your interactions and submissions with the Site. primarily collects anonymized information via cookie activity. In the event you elect to create a Company profile, the anonymized information will be matched to that profile.

Information collected can include, but is not limited to:

  • Online Identifier Data: Geographic location/tracking details, browser fingerprint, operating system, browser name and version, and/or personal IP addresses.
  • Contact information: Name, phone number, email address, mailing address.
  • Legal Entity Information: Legal entity name, Employer Identification Number, formation documents, other entity documentation.
  • Usage Data: Authentication data, security questions, click-stream data, and other data collected via cookies.
  • Personal Identifiable Information: Name, entity name, Social Security number, date of birth, citizenship status.
  • Business Information: Type of business, number of years in business, business contact information, business registrations, banking and other financial information.

Methods of Information Collection

Our Site uses cookies and other web technologies. A cookie is a small text file that is stored on your computer or device by a website’s server. When you visit our Site, we may use cookies to collect nonpersonal information about your device or about your activity on our Site. We may use this information to improve our Site, to remember your user preferences, such as your continued level of interest in receiving information about a particular product or service, or to remember your login credentials if you navigate away from our Site.

Most browsers have options that allow you to choose which cookies may be placed on your device and to delete or disable cookies. Please note though that setting a browser to reject or disable cookies may limit your experience on our Site.

A. Web Analytics’s Site uses Google Analytics, a web analytics service provided by Google, Inc. ("Google"). These services help us to improve your experience when visiting our Site. They use cookies that are stored on your computer/device and contain information about your visit such as duration, visited pages, country, browser type, device type, etc.

By accessing our Site, you are also agreeing to Google’s  privacy policies, which may contain different terms than this privacy policy. We encourage you to review their privacy policies. If you are not comfortable with any of their terms, you should discontinue use of our Site.

You can learn more about their privacy practices here: Google Analytics .

B. Facebook Audiences and Google Adwords Audiences

​We use advertising functionality of Facebook (pixels) that is added to our Site’s pages and allows us to send data about visitors' actions performed on our Site. By means of pixels, Facebook creates custom audiences of people who visit specific pages or set of pages and/or make a conversion. We do not transfer or disclose any personally identifiable information to Facebook.

By means of Google Analytics, we may create custom audiences of people who visit a particular page or set of pages or/and make any conversion on our Site. We use Display Advertising Remarketing by Google Adwords to show specific and relevant ads to the created audiences. We do not transfer or disclose any personally identifiable information to Google.

You may adjust the settings of the ads you want or do not want to see here.

C. Plaid Services

Private Money Men LLC may use Plaid Inc. (“Plaid”) to gather your data from financial institutions. By registering on our Site, you grant the Company and Plaid the right to access and process your end-user information. You agree to your personal and financial information being transferred, stored, and processed by Plaid in accordance with the Plaid end user privacy policy. Consumers will have the option to opt out from using Plaid. If you wish to opt out, you will be reverted to Private Money Men LLC’s standard micro-deposit confirmation when necessary.

Use of Information and Information Sharing

Private Money Men LLC shares information with its subsidiaries and affiliates. We may also use third-party providers for processing your orders and payments. By using our products, services, and/or Site, you grant Upright and its third-party providers the right to access and process your end-user information, including your personal and financial information being transferred, stored, and processed by the third-party provider’s end-user agreement. We do not receive or collect your payment data, including credentials to your credit card or other payment information.

More information regarding the Company’s use of your information and information sharing can be found in the table below.

Reasons we can share your personal informationDoes Upright Share?Can you limit this sharing?
For our everyday business purposes — such as to process your transactions, maintain your account(s), provide technical or non-technical support, respond to court orders and legal investigations, or report to credit bureausYesNo
For our marketing purposes — to offer our products and services to youYesYes
For joint marketing with other financial companiesNoWe don't share
For our affiliates’ everyday business purposes — information about your transactions and experiencesYesYes
For our affiliates’ everyday business purposes — information about your creditworthinessNoWe don't share
For our affiliates to market to youNoWe don't share
For non-affiliates to market to youNoWe don't share

Private Money Men LLC will never share or sell your private information unless explicit consent is received.


All marketing email communications from the Company provide the consumer with the option to opt out. The consumer is required to affirmatively click the option to opt out or unsubscribe and they will be removed from the email systems. This does not include emails regarding account activity including legally required communications. Such notifications shall be provided via electronic delivery or mailed copies upon request.

If you do not agree to a third-party provider’s end-user agreement, then you should not continue using our products, services, and/or Site that require such participation.

Additionally, our Site may link to other websites. Please note that we are not responsible for your security on other websites. You are responsible for reviewing their privacy policy and terms and use their website at your own risk and discretion.


Our Site is intended for use by individuals aged 18 and over, and is, therefore, not intended for children under the age of 13. We do not knowingly collect personal information from children under the age of 13. If you are under the age of 18, please do not use our products, services, and Site and do not provide any personal information to us.

If you become aware that a child has provided us with personal information, a parent or guardian of that child may contact us at to have the information deleted from our records. If we learn that we have inadvertently collected the personal information of an individual under 18, or equivalent minimum age depending on jurisdiction, we will take steps to delete the information as soon as possible and cease the use of that information in accordance with applicable law.


If you are a California resident, you are entitled to specific protections under the California Consumer Privacy Act (California Civil Code Section 1798.83). Beyond the information above, you may request further details regarding information sharing and usage. Private Money Men LLC  will respond to any such requests promptly and provide confirmation of any action taken in accordance with your request.

California consumers are also afforded protection to their Sensitive Personal Information under the California Privacy Rights Act of 2020 (CPRA). Upright will not share any information that reaches this level of information with any non-affiliated third parties. Further, Sensitive Personal Information will only be used in the regular course of the Company’s business and for no other purpose.


The Colorado Privacy Act (“CPA”), Connecticut Data Privacy Act (“CDPA”), and Virginia Consumer Data Privacy Act (“VCDPA”), provides Colorado, Connecticut, and Virginia residents with certain additional privacy rights regarding the collection, use and sharing of personal information. This Privacy Policy serves as notice of the categories of personal information we may collect about you, our processing purposes, and provides detail about how we may disclose your personal information to others such as certain service providers. 

SMS Privacy Policy

Effective Date:03/12/2024

Private Money Men LLC ("Private Money Men," "we," "us," or "our") is committed to protecting your privacy. This SMS Privacy Policy ("Policy") explains how we collect, use, and disclose information when you use our SMS services. By using our SMS services, you consent to the terms of this Policy.

1. Information We Collect

When you sign up for our SMS services, we may collect personal information such as your phone number, name, and any other information you provide to us voluntarily.

2. How We Use Your Information

We may use the information we collect from you for the following purposes:

  • To provide you with the SMS services you have requested.
  • To send you transactional messages, such as order confirmations, account updates, and other service-related communications.
  • To send you marketing messages, promotions, and special offers that we think may be of interest to you, where permitted by law.
  • To improve our SMS services and develop new features and offerings.

3. Sharing of Information

We do not sell, trade, or otherwise transfer your personal information to third parties without your consent, except as described in this Policy or as required by law. We may share your information with trusted third-party service providers who assist us in operating our SMS services, conducting our business, or servicing you.

4. Opting Out

If you wish to stop receiving SMS messages from us, you can opt out at any time by replying "STOP" to any message you receive from us. You may also contact us directly to opt out.

5. Data Security

We take reasonable measures to protect the security of your personal information transmitted to us through our SMS services. However, please be aware that no method of transmission over the internet or electronic storage is completely secure.

6. Changes to this Policy

We reserve the right to update or change this Policy at any time. Any changes will be effective immediately upon posting the revised Policy on our website.

7. Contact Us

If you have any questions or concerns about this Policy or our SMS services, please contact us at [Insert Contact Information].

8. Consent

By using our SMS services, you consent to the collection, use, and disclosure of your information as described in this Policy.